Powering Personalization: Unlocking Customer Data
Consumer interest in non-traditional payment methods is growing exponentially globally. The U.S. is catching up to global trends around biometrics solutions, driving significant opportunities to leverage data and personalization to strengthen loyalty and promotions programs for retailers. One such example is the integration of biometric payment options using one’s face or palm integrated into self-service checkout solutions. Beyond that, retailers continue to unlock capabilities around data and personalization by applying technologies that can support a host of in-store needs like autonomous shopping, frictionless checkout with integrated computer vision, and AI to speed the process and prevent shrink while improving loyalty and promotions.
VP Marketing & Communications, Toshiba Global Commerce Solutions