Managing Editor: John Mathews


Senior Writer: Stephanie Kreml


Writers:  Mary Alison, Allison Gillchrist,

Kim Langdon Cull, Connie Yerbic, Elena Borrelli


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Digital Publishing Director: John Louis


Advertising: David Miller

david@retail-today.com


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The whole world has changed. Shopping at physical locations has been limited and online shopping could be the new norm. The eComerce buzz has been stronger than ever. Every business leader now talks about online customer journey.


In this edition of Retail Today we are featuring 40 outstanding eCommerce agencies that are at the forefront of helping brands and retailers win in the new world of digital commerce. The winning agencies share with us their story on how they are impacting their customers' journey. Be it a large or a mid-size agency, their holistic approach in combining strategy, technology and creativity to deliver exceptional work and help clients succeed is truly remarkable. We hope you enjoy learning about these path breaking agencies and their creations.


As you read through the pages, you will learn how some of the well-known brands partner with these agencies to carve out their eCommerce strategy inorder to increase online revenue, beat competition and gain access to the newest techniques, tools, and resources. On the cover, we feature Critical Mass, which has become a launchpad for global brands in their eCommerce initiatives. Through creating best-in-class customer experiences, the agency has built an impressive track record of helping brands navigate the digital economy.


To whet your appetite, we've culled together some of their most lucid assessments and predictions of where the eCommerce is headed. Expert practitioners share their thoughts on AI, Augmented Reality, Personalization, Headless Commerce and future business models of eCommerce.


We hope you will enjoy reading this special edition as much as we did putting it together.


Happy reading.


John Mathews

editor@retail-today.com

The Commerce Specialists


EDITORIAL