THE ASSERTIVE & COURAGEOUS LEADER

Sharon M. Leite currently serves as the Chief Executive Officer of The Vitamin Shoppe. In this role, she leads a renewed growth strategy that is bringing industry-leading innovation, quality and expertise to the wellness category. Sharon joined The Vitamin Shoppe in August 2018 and since that time has launched a new technology-driven retail format, expanded distribution to new channels, reimagined the loyalty program, introduced personalization initiatives, increased penetration of private brands and pioneered an expansive CBD hemp extract merchandising program.

Sharon joined The Vitamin Shoppe from Godiva Chocolatier, where she was President of North America from October 2017, leading a turnaround that returned the North American business to profitability.

Previously, Sharon was the President of Sally Beauty, US and Canada, an international specialty retailer and distributor of professional beauty products. Sharon also spent close to a decade at Pier 1 Imports in increasingly senior roles, leaving as Executive Vice President of Sales, Customer Experience and Real Estate.

Earlier in her career, Sharon held leadership positions with increasing responsibilities at Bath & Body Works (L Brands), Gap Inc., The Walt Disney Company and Express.

Sharon currently serves on the Boards of The National Retail Federation, Tandy Leather, Performing Arts Fort Worth, and the Neeley Business School at Texas Christian University. She is also a member of the Senior Advisory Council of AEA Investors.

Ann-Marie’s strength is her willingness to experiment. She really knows how to drive change. She’s naturally iterative and understands how to fail fast and move on. She is known to be a great implementer of new processes and ideas. Whether its investments in omnichannel retailing, last-mile distribution, eCommerce, Ann-Marie is bold to drive initiatives that drive both sales and foot traffic. It's a skill she has honed with years of experience driving a fleet of hundreds of stores.


After Hurricane Andrew devastated southern Florida in 1992, destroying a Home Depot branch in south Miami, Campbell managed the store in the parking lot "with bricks, building materials and mobile cash registers. Her ability to rise to the occasion, provide clear direction and find ways to inspire people makes her unique and speaks of her courageous leadership.


Ann-Marie believes in empowering others to succeed. Employee surveys, town halls, and regular manager meetings all help her to be in tune with how "her workers" are doing, but it's walking the floor that gives her the most insight. Every time she performs a store walk-through, she is looking for opportunities to advance others. From one-on-one conversations to town hall meetings with associates, Ann-Marie is constantly coaching. She understands first-hand what it’s like to serve in their roles, and she also appreciates their potential. "Everyone can accomplish so much, no matter what the limitations may be. You just gotta believe to achieve.”

Sharon M. Leite currently serves as the Chief Executive Officer of The Vitamin Shoppe. In this role, she leads a renewed growth strategy that is bringing industry-leading innovation, quality and expertise to the wellness category. Sharon joined The Vitamin Shoppe in August 2018 and since that time has launched a new technology-driven retail format, expanded distribution to new channels, reimagined the loyalty program, introduced personalization initiatives, increased penetration of private brands and pioneered an expansive CBD hemp extract merchandising program.


Sharon joined The Vitamin Shoppe from Godiva Chocolatier, where she was President of North America from October 2017, leading a turnaround that returned the North American business to profitability.


Previously, Sharon was the President of Sally Beauty, US and Canada, an international specialty retailer and distributor of professional beauty products. Sharon also spent close to a decade at Pier 1 Imports in increasingly senior roles, leaving as Executive Vice President of Sales, Customer Experience and Real Estate.


Earlier in her career, Sharon held leadership positions with increasing responsibilities at Bath & Body Works (L Brands), Gap Inc., The Walt Disney Company and Express.


Sharon currently serves on the Boards of The National Retail Federation, Tandy Leather, Performing Arts Fort Worth, and the Neeley Business School at Texas Christian University. She is also a member of the Senior Advisory Council of AEA Investors.

Sharon Leite

Chief Executive Officer, The Vitamin Shoppe

March 2022

Sharon M. Leite

Melissa Wong, CEO

COVER STORY

Shelly Bransten

Corporate VP, Microsoft

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