The retail industry has been reshaped by an intricate interplay of multifarious forces: the rise of e-commerce and omnichannel, coupled with dynamic shifts in consumer behaviors underscored by hyperpersonalization, and the growing complexity of supply chains — all of which have been accelerated by the pandemic. These shifts have heightened the pressure on retailers' bottom line: over the past five years, margins have been shrinking.
Amidst this transformative vortex, several retailers have undertaken ambitious tech transformations, constructing true omnichannel offerings, harnessing data at scale, and implementing agile ways of working throughout their organizations. Though retailers have embarked upon the trajectory of tech transformation, many are still firmly stuck in the "emerging" phase. As a result, they lack the tools, processes, and capabilities to fully address next-generation retail challenges.
The need of the hour is for retailers to undertake a radical transformation of their tech function. This edition of RetailToday, focused on Retail Transformations, compiles the most successful digital transformation cases within various retail categories. As you peruse the pages, retailers gain a sense of how diverse tech solutions are leveraged in different business scenarios. We aspire that a broad spectrum of retailers and eCommerce players can glean benefits from the presented case studies, insights, and acquire pragmatic ideas for action.
A prominent company that has steadfastly supported retailers in making the required transitions is Toshiba Global Commerce Solutions. With the right blend of proven solutions, innovative capabilities, and the expertise that retailers require, Toshiba continues to imbue the core tenets of retail, such as flexibility, adaptability, availability, and performance. This contribution assists retailers in addressing the distinct needs of their businesses. We are delighted to showcase Toshiba on the cover of this special edition.
Happy reading.
John Mathews
editor@retail-today.com
Taking Digital Transformation to the Next Level